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US Tariffs Shake Brewery
The Citizen
|March 20, 2025
Belgian Firm in Shipment Rush Before Trump's Eye-Watering Tariffs Kick In
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Workers at a Belgian brewer stack bottles and kegs sky-high as they rush to fill containers for shipment to the United States before President Donald Trump's eye-watering tariffs on European Union alcohol exports kick in.
Trump caused panic within the European drinks industry last week when he threatened to slap 200% tariffs on EU alcoholic beverages in retaliation for the bloc's levies on US-produced whiskey.
One business that would feel the pain of higher US levies is Belgium's Huyghe Brewery, since the United States makes up nearly 20% of its sales.
"I can't cope with 200%. That means seeing the price of our beer triple in the United States. It becomes unsellable," said Alain De Laet, the firm's CEO.
The company, which produces around 30 beers including the well-known Delirium Tremens brand, would be unable to cope with higher prices.
This story is from the March 20, 2025 edition of The Citizen.
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