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Globally renowned DJ and producer Uncle Waffles signs partnership deal with adidas SA
The Citizen
|August 13, 2025
Adidas South Africa has announced DJ-producer Uncle Waffles (real name Lungelihle Zwane) as the latest partner to sign to its lifestyle portfolio.
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To celebrate the partnership, she features in the global "Superstar: The Original" campaign joining a multi-generational cast including Samuel L Jackson, Missy Elliott, Jennie, Anthony Edwards, Mark Gonzales and GloRilla.
"Superstar: The Original" brings together an unprecedented roster of cultural trailblazers who exemplify what it means to be an Original Icon.
This story is from the August 13, 2025 edition of The Citizen.
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