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Benefits of partnerships
The Citizen
|November 21, 2024
SUPPORTING ENTREPRENEURS SHOULD GO BEYOND TICKING BOXES - EXPERT
Working together to boost job creation and economic growth.
As the journey into strengthening the role that small and medium enterprises (SMEs) play in South Africa continues, the spotlight has been placed on how the private sector can invest and what it would get out of its investment.
However, Jonathan Spencer, brand and campaign manager at One Day Only stresses how corporates in the country are reluctant to partner with SMEs.
"Supporting entrepreneurs should go beyond ticking boxes, the real objective should be to make a positive impact on these businesses and a meaningful difference in the lives of the individuals behind them."
Benefits partnerships with SMEs
This story is from the November 21, 2024 edition of The Citizen.
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