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MyFlowerTree Sees 60% Rise in Online Rakhi Gifting
The Business Guardian
|July 23, 2025
Leading online gifting platform MyFlowerTree has reported a 60% year-over-year increase in online Raksha Bandhan gifting orders, reflecting a growing trend among Indian consumers to celebrate sibling bonds with thoughtful, timely, and long-distance-friendly gift options.
With Raksha Bandhan falling on August 9th, 2025, early data from MyFlowerTree suggests that more people than ever before are choosing to send Rakhi gifts online, especially to siblings living in different cities or countries. The brand attributes this growth to a sharp rise in demand for personalized combos, same-day delivery options, and emotionally driven gifting experiences.
This story is from the July 23, 2025 edition of The Business Guardian.
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