Try GOLD - Free
MIFB and MalaysiaPCA Collaborate to Launch Gastronomic Sensory Hub
The Business Guardian
|June 11, 2025
Malaysia's most influential F&B trade fair, the Malaysian International Food & Beverage Trade Fair (MIFB), has announced a landmark collaboration with the Malaysian Professional Culinaire Association (MalaysiaPCA) for 2025.
Malaysia's most influential F&B trade fair, the Malaysian International Food & Beverage Trade Fair (MIFB), has announced a landmark collaboration with the Malaysian Professional Culinaire Association (MalaysiaPCA) for 2025. Setting a new benchmark for experiential trade engagement in Malaysia's F&B industry, this year's edition marks the launch of the Gastronomic Sensory Hub, an experiential zone where culinary innovation and strategic business matchmaking converge.
Built in consultation with exhibitors and curated by chefs, the Hub reimagines the traditional trade floor by transforming it into a living kitchen theatre; where product sourcing meets gastronomy, and every dish tells a story of Malaysian excellence and global readiness. "Our collaboration with MIFB reflects a shared mission to elevate Malaysia's culinary excellence on the world stage," said Chef Soon Pau Voon, Secretary General of MalaysiaPCA. "Through the Gastronomic Sensory Hub, we aim to inspire, train, and showcase the next generation of culinary innovators and reinforce Malaysia's place as a rising force in global gastronomy."
This story is from the June 11, 2025 edition of The Business Guardian.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 9,500+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM The Business Guardian
The Business Guardian
Capital markets key to India’s infrastructure growth: SEBI
Capital markets are set to play a crucial role in funding India’s infrastructure expansion as the country pushes towards its growth goals, Securities and Exchange Board of India (SEBI) Chairman Tuhin Kanta Pandey said on Thursday.
1 min
September 19, 2025
The Business Guardian
MCD to designate feeding spots for stray dogs
The Municipal Corporation of Delhi (MCD) has instructed its veterinary teams across all zones to identify designated feeding spots for stray dogs, following a Supreme Court directive issued last month.
1 min
September 19, 2025
The Business Guardian
Delhi Zoo orders probe into sudden death of Elephant Shankar
The National Zoological Park (NZP), New Delhi, has informed about the sudden passing away of the 29-year-old male African elephant, Shankar, on the night of September 17, at 8:00 PM, a statement from the Ministry of Environment, Forest and Climate Change said.
1 min
September 19, 2025
The Business Guardian
INDIA MUST EMBRACE INDIGENOUS AI: IIT BOMBAY DIRECTOR
IIT Bombay Director Shireesh B. Kedare emphasized the importance of building sovereign AI rooted in Indian languages and concepts through the government-backed Bharat Gen project.
2 mins
September 19, 2025
The Business Guardian
Niti Aayog Flags China’s Grip on critical minerals
Government think tank, Niti Aayog member Arvind Virmani on Thursday emphasised the importance of addressing the concentration of critical mineral supply largely controlled by one country, leading to concerns about monopolies and the need for a competitive supply chain.\"(Critical)
2 mins
September 19, 2025
The Business Guardian
India-Australia ECTA spurs 86% export use: Diplomat
The India-Australia Economic Cooperation and Trade Agreement (ECTA) has driven an impressive 86 percent utilization rate for Indian exports, creating a thriving trade ecosystem that positions India to leverage Australia’s resources for global supply chain leadership, said Zoe Woodlee, First Secretary Economic Counsellor and Acting Deputy Consul General at the Australian Consulate-General in Mumbai.
2 mins
September 19, 2025
The Business Guardian
UP CLOSE AND PERSONAL WITH MUSIC MAESTRO DR. BHUPEN HAZARIKA
At a time when Government of Assam Lis celebrating the year-long birth centenary celebrations of music maestro, Bharat Ratna Dr. Bhupen Hazarika, I fondly remember my close encounter with the legendary singer, music composer, filmmaker, actor, poet, journalist and author all rolled into one dating back to the year 1995.
11 mins
September 19, 2025
The Business Guardian
CII Energy summit 2025 backs sustainability, Net zero goals
The Confederation of Indian Industry - Green Business Centre (CIIGBC) is hosting the 24th Energy Efficiency Summit, India’s largest conference on energy efficiency, from 16-18 September2025at theHyderabadInternational Convention Centre (HICC).
2 mins
September 19, 2025
The Business Guardian
PM Modi: 'Nari Shakti' Key to India's Growth
Minister Narendra Modi on Wednesday launched the ‘Swasth Nari Shashakt Parivar Abhiyaan’ and inaugurated and laid the foundation stones for multiple development works in Dhar in Madhya Pradesh.
1 mins
September 19, 2025
The Business Guardian
JP Nadda: Under PM Modi, advancing swadeshi, self-reliant India
Union Minister and BJP National President JP Nadda on Wednesday emphasised that under Prime Minsiter Narendra Modi›s leadership, the country is carrying forward the vision of a «swadeshi» and «self-reliant» India.JP Nadda attended the inauguration of a fiveday exhibition on the Life and Works of PM Modi in New Delhi on the occasion of PM Modi’s 75th birthday today.
1 mins
September 19, 2025
Listen
Translate
Change font size