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Apple to sell Made-in-India iPhones on launch
The Business Guardian
|September 13, 2023
Apple Inc. is planning to make the India-built iPhone 15 available in the South Asian country and some other regions on the global sales debut day, people familiar with the matter said.
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While the vast majority of iPhone 15s will come from China, that would be the first time the latest generation, India-assembled device is available on the first day of sale, they said, asking not to be identified as the matter is private.
It would also underscore India’s growing production prowess, and reflect a significant departure from Apple’s previous strategy of selling mostly Chinese-made new devices to frenzied customers across the world. The new iPhone 15 is expected to go on sale in the days or weeks after its unveiling.
This story is from the September 13, 2023 edition of The Business Guardian.
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