WHY IS THE INTERNET GIVING LEWIS HAMILTON A DIGITAL BATH AT THE GANGES?

I am not sure if I want to be the one telling you this, but we are at an age where one can take a digital bath.

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My chronically-online self is usually unfazed by Internet absurdities. However, the time has come to let you know that one particular trend has got my goat: Having to type sentences like 'Prayagraj-based entrepreneur Deepak Goel gives snans (baths) to celebrities like Logan Paul, Sydney Sweeny, Lewis Hamilton, and Virat Kholi at the Narmada and Ganga rivers'. It’s all downhill from here, isn’t it?

Back in January and February, when the Maha Kumbh Mela was being celebrated in full swing in Uttar Pradesh, Deepak Goel, an entrepreneur, saw an opportunity that you and I didn’t. When the world was rushing to dip themselves into the Ganges, Deepak put out a video on Instagram introducing himself. “Hi, I’m Deepak Goel from Prayagraj and I am performing digital snans for people. All you have to do is send me a WhatsApp picture of yourself. I will take a printout and dip you five times. I come here every day,” he declared.