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WHAT BEAUTY PAGEANTS TELL US ABOUT POWER AND PRIORITIES
Southern Mail Newspaper
|April 25, 2025
Women's groups are defending a broader vision where women are not celebrated for how they look, but for who they are and what they do
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The 72nd Miss World beauty pageant is scheduled to be held in Hyderabad from May 7 to May 31, 2025. The Telangana government is hosting the event. It aims to promote tourism under the banner of 'Telangana Zaroor Aana (Come to Telangana definitely)'. The announcement has triggered strong protests from women's organisations across the country — and for valid reasons.
An uneasy alliance
The controversy surrounding beauty pageants is not new. From Bangalore in 1996 to Mumbai in 2024, every edition held in India has invited public resistance. While organisers have tried to rebrand these events as platforms for female empowerment and global recognition, the questions they raise are far more layered and deserving of deep reflection.
This story is from the April 25, 2025 edition of Southern Mail Newspaper.
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