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Prime Volleyball to look for investors as value tops $90mn

Mint Mumbai

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February 14, 2024

Prime Volleyball League, India's first private P sporting league, will soon start looking at getting a strategic investor, as its valuation has more than quadrupled since its inception to over $90 million, said a top executive.

- Gaurav Laghate

Prime Volleyball to look for investors as value tops $90mn

Prime Volleyball was co-founded in 2021 by Indian sports marketing firm Baseline Ventures, the erstwhile promoter of the Pro Volleyball league, along with five original franchise owners of the now-defunct Pro Volleyball. In 2020, just after the initial season of Pro Volleyball, the Volleyball Federation of India (VFI) and Baseline got embroiled in a dispute and the federation terminated the 10-year contract with Baseline, alleging breach of trust.

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