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How Saudi Arabia changed sports in 2023
Mint Mumbai
|December 20, 2023
From LIV Golf to world football, Saudi money is disrupting global sports
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At the dawn of 2023, the spectre of Saudi Arabia's growing influence on pro golf and sports in general served not only as a moral conundrum for players and their fans but also, some argued, as an existential threat to the multibillion-dollar professional sports industry itself.
Twelve months later, it's a different conversation, now virtually devoid of concern about the supposed menace of "sportswashing" and the line between "right" and "wrong," and more fixed on just how rich the Saudis might make all these athletes before they're done investing.
This story is from the December 20, 2023 edition of Mint Mumbai.
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