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Urban India’s spending is back, but cautious
Mint Chennai
|October 16, 2025
Upcoming festivals, easing prices are nudging households to loosen their wallets
A calmer inflation outlook and recent tax relief have given India’s urban consumers room to breathe, and to spend.
Deloitte's latest consumer survey shows a rebound in discretionary spending, especially in leisure, restaurants, electronics and household goods. The upcoming festivals and easing prices are nudging households to loosen their wallets, even as job-related anxiety threatens to temper the mood.
“Consumers remain financially confident, supported by easing price inflation concerns and higher savings. They are selectively increasing discretionary spend, favouring premium and experience-driven purchases,” said Deloitte's September quarter consumer pulse survey of 1,000 consumers, which measured financial security among households as well as future shopping intentions.
India is in the final stretch of the festive season, which runs from August to October, sometimes extending into November.
This story is from the October 16, 2025 edition of Mint Chennai.
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