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Indian Toy Makers Eye Export Boost as Rivals Face More Levies
Mint Chennai
|April 04, 2025
A global shake-up in the toy trade is underway, and India may have just been dealt an unexpected advantage.
Washington has slapped an additional 27% reciprocal tariff on Indian goods, citing an average 52% tariff on US imports into India. While this presents a fresh challenge for Indian exporters, it comes alongside a steeper blow to China and Thailand, two of the world's largest toy manufacturers.
As the world's largest toy importer, the US accounts for over 30% of global demand, with China alone supplying nearly two-thirds of it. But the latest tariff realignment threatens to weaken China's dominance, creating an opening for emerging players like India despite challenges.
This story is from the April 04, 2025 edition of Mint Chennai.
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