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IT firm CleverTap's Leanplum buyout triggers layoffs

Mint Ahmedabad

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July 22, 2025

CleverTap, a customer engagement software provider, has raised over $182 million so far

- Mansi Verma & Sneha Shah

Early three years after acquiring US-based Leanplum to power its global expansion, Peak XV Partners-backed software company CleverTap is grappling with integration challenges that have triggered top-level exits, layoffs and liquidation of the acquired entity, multiple people told Mint.

CleverTap confirmed the layoffs, executive exits, and Leanplum's liquidation, but maintained that the restructuring had largely impacted the acquired entity.

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