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The state of Asia's real estate
Manila Bulletin
|December 12, 2025
Fresh from the sessions of the Asia Real Estate Summit (ARES) 2025 at The Athenee Hotel in Bangkok, I left with one clear takeaway: Asia's property landscape is shifting-quietly in some corners, dramatically in others-but always with intention.
Powered by PropertyGuru, this year's summit gathered the full breadth of the real estate ecosystem: developers, investors, agents, designers, policymakers, and media. It felt less like a conference and more like a barometer of where our cities and communities are headed.
With the theme "Trusted Marketplaces, Thriving Communities," ARES 2025 delivered a series of conversations that underscored that the future of real estate in Asia is no longer just about building; it's about building better.
The sessions spanned the region's economic outlook, the evolution of experiential design, the rise of branded residences, wellness-anchored communities, and the powerful entry of AI into property markets.
Jules Kay, general manager of Awards and Events at PropertyGuru Group, opened the summit by framing this year's ethos: "We are connecting technology with design, finance with sustainability, data with human experience, policy with innovation, these all come together at ARES."
This story is from the December 12, 2025 edition of Manila Bulletin.
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