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Taking the ‘pambahay’ out
Manila Bulletin
|September 19, 2025
Carl Jan Cruz and Univers join forces for a collection that celebrates contemporary Filipino wear
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When we think of Filipino fashion, what often comes to mind are images of Filipiniana.
Whether it’s a pristine terno, a modern barong, or a contemporary piece featuring local tapestries, it can be difficult to shake off that vision of Filipino wear. While there is no fault in that, it represents only one layer of a larger story.
Contrary to popular belief, Filipino fashion isn’t confined to formal occasions or historical silhouettes. It is also embedded in everyday life, where dressing becomes a dialogue between ease, humor, and sustainability. In recent years, designers and brands have reimagined the “pambahay,” creating playful pieces from fabrics like katsa and kumot.
This story is from the September 19, 2025 edition of Manila Bulletin.
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