Facebook Pixel Viral gin firm's success that led to bitter fall-out | MEN on Sunday - newspaper - Read this story on Magzter.com

Try GOLD - Free

Viral gin firm's success that led to bitter fall-out

MEN on Sunday

|

June 11, 2023

Details of lengthy legal battle revealed after personal friendship' between business associates turned sour

- DAMON WILKINSON

Viral gin firm's success that led to bitter fall-out

IT was the kind of overnight success story every small business owner dreams of.

Aaron Darke set up Salford-based Zymurgorium gin company shortly after leaving university in 2012.

But a fall-out, leading to a lengthy and bitter court battle that has taken years to resolve, would be triggered by a friend secretly exploring the idea of starting his own range - and a deal Mr Darke's company struck with pub chain Wetherspoons.

Aaron Darke was studying microbiology at university when he began experimenting with brewing alcohol in the shed of his family home in Northern Moor.

With his nascent company specialising in new and playful flavours like sweet violet, Turkish delight, cherry bakewell and a marshmallow gin called 'Realm of the Unicorn, Darke began marketing his gin around Greater Manchester.

To begin with, business was slow. During the first 11 months of 2015 there were only 42 sales to eight customers.

Eager to expand his business, in mid-November 2015, Mr Darke set up a meeting with Jonathan Hammond, managing director of long-established drinks wholesaler Hammonds.

The two men got on well. Impressed by the brand and its founder, Mr Hammond initially agreed to take a dozen bottles of each of the eight flavours Zymurgorium produced.

MORE STORIES FROM MEN on Sunday

MEN on Sunday

Ambulance 'arson attack': men and boy in custody

TWO young men and a boy have been remanded in custody after appearing in court accused of torching four Jewish community ambulances in London.

time to read

1 min

April 05, 2026

MEN on Sunday

New gym for Ricky's ex-trainer

RICKY Hatton's former trainer has opened a new boxing gym in Salford.

time to read

1 min

April 05, 2026

MEN on Sunday

Tragedy as boy, four, dies after 'medical episode'

A FOUR-YEAR-OLD boy has died after emergency services were called to a street in Bolton.

time to read

1 min

April 05, 2026

MEN on Sunday

Shopping mall 'frozen in time'

But council warns 'urban explorers' against entering demolition site

time to read

2 mins

April 05, 2026

MEN on Sunday

Police appeal to help find missing woman

POLICE have launched an urgent appeal to find a missing woman, who was last seen in the early hours of yesterday.

time to read

1 min

March 29, 2026

MEN on Sunday

MEN on Sunday

'The only Scouser we'll let in the pub'

Surprise as Hollywood star – and Liverpool fan - Stephen stops off at Blues boozer

time to read

2 mins

March 29, 2026

MEN on Sunday

Best for women's sport... bar none

A NEW bar dedicated to women's sport - the first of its kind in the north of England - is set to open in Stockport.

time to read

1 min

March 29, 2026

MEN on Sunday

MEN on Sunday

No charges over group's Hitler birthday event

A TEN-MONTH police investigation into members of a neo-Nazi group who were caught celebrating Hitler's birthday in a pub has concluded without any criminal charges being brought, the Manchester Evening News can reveal.

time to read

2 mins

March 29, 2026

MEN on Sunday

MEN on Sunday

Mosque ransacked by louts in repeat attack

Heartbreak as burglars take items and cause £30k-worth of damage

time to read

2 mins

March 22, 2026

MEN on Sunday

MEN on Sunday

'Most of all you're my best friend'

CHANCE ENCOUNTER AT STOCKPORT COUNTY PROVED TO BE THE MATCH OF THE DAY, AS 65 YEARS LATER COUPLE CELEBRATE DIAMOND ANNIVERSARY

time to read

2 mins

March 22, 2026

Translate

Share

-
+

Change font size