Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
Try GOLD - Free
Govt set to announce 26% increase in print ad rates
Hindustan Times Bengaluru
|October 26, 2025
THE HIKE IS EXPECTED TO BE ANNOUNCED AFTER THE BIHAR POLLS, AS THE MODEL CODE OF CONDUCT PREVENTS POLICY ANNOUNCEMENTS
The central government is set to announce a 26% increase in advertisement rates for print media, the first major revision since 2019, people aware of the matter in the information and broadcasting (I&B) ministry.
The announcement is expected after the Bihar elections, with the Model Code of Conduct currently in force preventing policy announcements. The official attributed the plan to help the industry navigate volatility in ad revenue between print and digital media.
According to a second official, who asked not to be named, the last revision took place in January 2019, when the ministry announced a 25% hike over the rate structure set by the Bureau of Outreach and Communication, then known as DAVP.
This story is from the October 26, 2025 edition of Hindustan Times Bengaluru.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Hindustan Times Bengaluru
Hindustan Times Bengaluru
Waiting for Bihar’s moment in the sun
This column is on the Bihar assembly elections, but it is more of a collage of the massive changes taking place in the state and the painful impact of the upheaval.
4 mins
October 27, 2025
Hindustan Times Bengaluru
As Chhath draws migrants, parties scramble for their votes
DARBHANGA: The otherwise deserted villages of Mithilanchal have suddenly become populous, filled with unfamiliar faces and accents that don’t sound native.
5 mins
October 27, 2025
Hindustan Times Bengaluru
Haryana, Services win, Delhi hold edge versus Himachal
Delhi wicketkeeper Anuj Rawat and Sumit Mathur struck fifties to help the hosts post 430 before Himachal Pradesh responded strongly to reach 165/3 on Day 2 of their Ranji Trophy Elite Group D tie at the Ferozeshah Kotla ground on Sunday.
2 mins
October 27, 2025
Hindustan Times Bengaluru
The broken promise of India's heritage
The country continues to face a heritage crisis of monumental proportions despite several govt initiatives over the years. Can public-private partnerships and leveraging adaptive reuse help revive its built legacy?
8 mins
October 27, 2025
Hindustan Times Bengaluru
England's spinners and Jones star in win over New Zealand
England produced a textbook all-round performance to crush New Zealand by eight wickets in their final Women's World Cup league game in Visakhapatnam on Sunday.
1 mins
October 27, 2025
Hindustan Times Bengaluru
Op Sindoor has added to joy in festive season: PM
Operation Sindoor has filled every Indian with pride, Prime Minister Narendra Modi said on Sunday as he credited the achievement for making this year's festive season more vibrant.
1 mins
October 27, 2025
Hindustan Times Bengaluru
India, EU step up efforts to seal trade deal by Dec
Hectic parleys at the political level are on to conclude trade negotiations between India and the EU by December, with commerce minister Piyush Goyal’s two-day Brussels visit on Monday coinciding with a three-day India visit of a seven-member European Parliament's Committee on International Trade (INTA) the same day.
2 mins
October 27, 2025
Hindustan Times Bengaluru
Tight liquidity may spur RBI move
The RBI could step in soon likely via open market operation bond purchases or forex swaps
3 mins
October 27, 2025
Hindustan Times Bengaluru
US hikes Canada tariffs by 10% over ‘fraud’ Reagan ad
US President Donald Trump said he was hiking tariffs on Canadian goods by an additional 10% in the latest fallout over a Canadian anti-tariff ad that featured late US leader Ronald Reagan.
1 min
October 27, 2025
Hindustan Times Bengaluru
Now, being called Bihari a matter of pride: Nitish
Being called a Bihari is a matter of pride now, not an insult, for the people of state, Bihar CM Nitish Kumar said on Sunday, asserting that law and order has remarkably improved in the poll-bound state after the government led by him came to power in November 2005. He also took a veiled swipe at the Rashtriya Janata Dal (RJD), saying that before 2005, there was complete anarchy in Bihar.
2 mins
October 27, 2025
Listen
Translate
Change font size