Shurooq pumps Dhs7.2b into investments, partnerships

The Sharjah Investment and Development Authority (Shurooq) has announced Dhs7.2 billion in investments across 52 groundbreaking projects and experiences, transforming over 60 million square feet throughout the emirate. This announcement comes as Shurooq marks 15 years since its inception, highlighting a journey defined by sustainable growth, community impact, and cultural preservation.

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Rather than simply expanding its footprint, Shurooq has focused on creating destinations that offer meaningful, lasting connections between people and place. From real estate developments to immersive experiences, its projects have been pivotal in shaping Sharjah as a thriving, future-ready destination. Among its achievements are 7.7 kilometres of developed beachfront, offering unique coastal escapes that celebrate the emirate’s natural beauty.

The impact of these initiatives goes beyond the numbers. Shurooq’s projects have directly and indirectly generated 5,000 jobs, with 1,095 of those created through joint ventures. In addition, the authority has driven major collaborations with IO local and international partners, highlighting the breadth of Shurooq’s influence across multiple sectors.

From real estate, tourism, and entertainment developments to integrated experiences, these initiatives have played a vital role in reinforcing Sharjah’s status as a dynamic and attractive destination. They include three major real estate projects with investments and partnerships totalling Dhs 5 billion, and IO distinctive projects in the hospitality sector with investments and partnerships amounting to Dhs850 million. The retail and entertainment sectors saw 18 projects, with total investments exceeding Dhs 870 million, while the arts and culture sector recorded five projects with investments reaching Dhs 447 million. In the F&B sector, Shurooq and its partners delivered IO projects ranging from small to medium-sized ventures. Additionally, Shurooq took part in six joint ventures with strategic partners across various sectors, reflecting its vision to diversify its investment portfolio and promote sustainable growth across all fields.