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More Americans are turning to Italy's 'dolce vita' for memorable weddings
Gulf Today
|August 05, 2025
James Atkinson and Samantha Fortino toured a Tuscan vineyard and learned to make pasta and a Bolognese sauce alongside their family and friends in Florence.
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Atkinson discovered a penchant for chianti, while Fortino fell for Italy's hugo spritz — a cocktail that posed no risk of staining her wedding dress on July 24. Italy has hosted a number of star-studded weddings in the past decade, most recently Jeff Bezos and Lauren Sánchez's extravaganza in Venice. Away from the spotlight, tens of thousands of ordinary Americans have set their sights on the country for their special day in recent years. "Weddings in America can be a little too grand and a little bit too big and it ends up not really being about the couple," said Fortino, 28, a neonatal nurse from Skaneateles, New York. "We both just really wanted something intimate and meaningful."
Over 15,000 foreign couples wed in Italy last year, up 64% from 2019, the year before the pandemic, according to market research from the Center of Tourist Studies of Florence. Growth was led by US couples, who account for almost one-third of that total. Italy was the top international destination for American couples after Mexico, according to Maryland-based wedding planning website The Knot.
This story is from the August 05, 2025 edition of Gulf Today.
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