DBE drives continued growth with bid wins, strong participation in H1

Dubai's official convention bureau securing 249 successful bids in the first six months of 2025 to host events through 2025 till 2029

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Dubai Business Events (DBE), the city’s official convention bureau, has continued to accelerate the growth of Dubai's business events ecosystem and support the city’s tourism growth in line with the Dubai Economic Agenda, D33, securing 249 successful bids in the first six months of 2025 to host events through 2025 till 2029, including major congresses and high-profile incentive programmes.

This achievement marks a 29 per cent increase in bid submissions compared to the same period last year, with a total of 391 bids submitted year-to-date and a conversion rate of 64 per cent, up from 58 per cent in HI 2024.

These confirmed wins are expected to bring 127,087 delegates, a 35 per cent year-on-year increase in delegate numbers, further enhancing Dubai's global standing as a hub for international business events and the emirate’s knowledge economy.

DBE's active engagement in the international market contributed to its strong performance, with teams conducting five sales missions across Asia (China, Japan and the Republic of Korea, India) as well as Europe (France and Belgium) and North America, engaging over 50 stakeholders and partners as well as representing Dubai in key strategic industry trade shows such as IMEX Frankfurt during HI 2025.