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Artistic brilliance by Le Mariage and Ghayad at FIFA Arab Cup

Gulf Today

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December 06, 2025

In a landmark celebration of cultural heritage and contemporary design, Le Mariage, led by renowned creative director Mohamad Ghayad, unveiled an extraordinary artistic experience during the opening ceremony of the FIFA Arab Cup 2025.

The company transformed both Al Bayt Stadium and Lusail Stadium into immersive cultural environments that captivated global audiences and redefined the visual identity of the tournament.

From the first moment guests arrived, Le Mariage presented a carefully orchestrated journey inspired by the richness of Arab civilization.

Majestic entrances featured intricate Arabic geometric motifs, while calligraphy-based structures shaped the outdoor landscape, merging natural forms with cultural symbolism.

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