Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
The emoji effect
Financial Express Pune
|July 20, 2025
As many as 88% Gen Zs can't do without emojis while communicating
In today's hyper-connected world, emojis have become more than just playful icons. They are a language of the digital age, from sharenting to emoji-inspired scenes in films; the tiny symbols are reshaping how we express emotion, identity, and workplace culture.
A recent survey by Atlassian, an Australian-American software company, in collaboration with global online community YouGov, revealed that a staggering 88% of Gen Z professionals find emojis valuable in work conversations.
The survey polled 10,000 knowledge workers across India, the US, Australia, France, and Germany, underscoring the generational divide in perceptions of emoji use.
While Gen Z readily embraces them, less than half of Gen X and Boomers agree they belong in a professional context.
With Gen Z set to make up nearly half of India's workforce by 2035 and a group raised on smartphones, emojis aren't just symbols; they're a vital extension of intent, warmth, and meaning in messages.
This story is from the July 20, 2025 edition of Financial Express Pune.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Financial Express Pune
Financial Express Pune
How winter pushes every car to its limits
BE IT ICE CARS OR EVS, THE SEASON CAN BE TOUGH
2 mins
December 20, 2025
Financial Express Pune
'Capacity limit costs Mumbai the hub race'
Adani Airport Holdings (AAHL) has laid down the expansion plans for its airport business, but for Jeet Adani, director airports, the larger strategic context is Mumbai's missed opportunity to become India's primary global aviation hub.
2 mins
December 20, 2025
Financial Express Pune
Crude import bill declines 11%
BARREL BENEFIT
1 min
December 20, 2025
Financial Express Pune
China to allow export of rare earths for civilian use
CHINA ON FRIDAY said it will approve export of its rare-earth metals for civilian use, amid India's persistent calls for Beijing to lift curbs and resume the export of precious metals needed to manufacture a host of modern products.
1 min
December 20, 2025
Financial Express Pune
Delhi govt schools choke, private ones turn to air filters
IN THE NURSERY section of an elite South Delhi school this week, the head of Junior School conferred urgently with a class teacher whose students had left the room for a few minutes at the change of periods.
2 mins
December 20, 2025
Financial Express Pune
Yen weakens across board after BOJ delivers rate hike
CENTRAL BANK SAYS IT WILL KEEP RAISING RATES IF FORECASTS MATERIALISE
1 min
December 20, 2025
Financial Express Pune
Funds for rural roads scheme see gross underutilisation
STATES’ SPENDING CAPACITY LIMITED
2 mins
December 20, 2025
Financial Express Pune
Real interest rates need to be lower: RBI guv
RESERVE BANK OF India (RBI) Governor Sanjay Malhotra believes real interest ratesboth headline and core-need to be lower, given the benign inflation outlook, minutes of the Monetary Policy Committee (MPC) meeting released on Friday showed.
1 min
December 20, 2025
Financial Express Pune
Europe agrees to lend 90 bn euros to Ukraine
UKRAINE THANKED THE EU for deciding to provide it with 90 billion euros ($105.46 billion) of support over the next two years-even if the bloc failed to agree on an ambitious plan to finance it using frozen Russian assets.
1 min
December 20, 2025
Financial Express Pune
TikTok signs deals with investors to avoid US ban
TIKTOK'S CHINESE OWNER, ByteDance, on Thursday signed binding agreements to hand control of the short video app's US operations to a group of investors, including Oracle, in a big step toward avoiding a US ban and ending years of uncertainty.
1 min
December 20, 2025
Listen
Translate
Change font size