Try GOLD - Free

BOLLYWOOD IN A LOOP

Financial Express Hyderabad

|

December 28, 2025

For Indian cinema, 2025 was the year of sequels, with 2026 looking even bigger, as filmmakers lean into connected stories for guaranteed plots and safe franchises amid creative fatigue. But is the audience lapping it up?

- VAISHALI DAR

EVEN AS THE Dhurandhar frenzy is on, a buzz is already building up about a sequel to the spy actioner, as is being revealed in the post-credit scene of the film. ‘Dhurandhar to be continued,’ reads the title card, followed by the word ‘Revenge’ and a release date, March 19, 2026.

The instant sequel strategy, involving back-to-back production, clearly attempts to create a franchise-building model and to capitalise on the first film’s momentum, which, in Dhurandhar’s case, helped mint ₹27 crore on its opening day, becoming actor Ranveer Singh’s best opener yet.

The film, directed by Aditya Dhar, continues to perform strongly at the box office, becoming the highest grossing Indian film of 2025 and entering the prestigious ₹1,000-crore club at the global box office. The film has also secured a massive ₹130-crore digital distribution deal with OTT major Netflix for both its chapters.

The year that’s about to go by was undoubtedly all about sequels, the film industry’s most dependable commercial cushion, with filmmakers leaning into them for guaranteed plots and safe franchises. In a highly competitive market driven by box-office collections, critical reception, and audience footfalls, sequels capitalise on pre-built brand value and franchise engine, ensuring instant recognition, builtin audience curiosity, and guaranteed strong openings.

War 2, released on August 14, for instance, collected ₹50 crore on its opening day. Though a box-office failure, the action-thriller film—the sixth instalment in the YRF Spy Universe and sequel to the 2019 film War—emerged as the sixth highest-grossing Indian film of 2025.

Similarly, Housefull 5, a comedy thriller film marking the fifth instalment of the Housefull franchise, was released on June 6, and had a commercially average run, grossing ₹300 crore at the box office. Despite this, it emerged as the eighth highest-grossing Hindi film of 2025.

MORE STORIES FROM Financial Express Hyderabad

Financial Express Hyderabad

IT deal activity picks up pace

SHIFT REFLECTS ADOPTION OF AI ACROSS ENTERPRISE CLIENTS

time to read

2 mins

January 09, 2026

Financial Express Hyderabad

Prices of gold, silver fall on profit booking

SILVER PRICES SHARPLY declined from record levels, plummeting ₹12,500 to ₹2,43,500 per kg, while gold receded by ₹900 on Thursday amid a rush of profit-booking globally.

time to read

1 min

January 09, 2026

Financial Express Hyderabad

New wine in an old bottle

US-LED PAX SILICA MAY NOT SUCCEED IN ANOTHER ATTEMPT TO BREAK CHINESE MONOPOLY

time to read

4 mins

January 09, 2026

Financial Express Hyderabad

Brands must choose reputation over reach

THE GROK CONTROVERSY exposes a fundamental breach of trust that should alarm every brand on X.

time to read

1 min

January 09, 2026

Financial Express Hyderabad

Compliance burden for AMCs managing SIFs gets heavier

SEBI ON THURSDAY came out with a compliance reporting format to bring uniformity in the way specialised investment funds (SIFs) are reported by mutual funds and asset management companies (AMCs).

time to read

1 min

January 09, 2026

Financial Express Hyderabad

Vehicle-to-vehicle contact system this year: Gadkari

INDIA WILL ROLL out a vehicle-to-vehicle communication system this year, starting with new vehicles, with the aim to reduce accidents, Road Transport and Highways Minister Nitin Gadkari said on Thursday.

time to read

1 min

January 09, 2026

Financial Express Hyderabad

India Inc set to deliver modest numbers

QUIET QUARTER

time to read

1 min

January 09, 2026

Financial Express Hyderabad

Bangladesh suspends visa services in India

BANGLADESH'S INTERIM GOVERNMENT on Thursday saidit hasasked its key missions in India,including at New Delhi, to suspend visa services over security concerns.

time to read

1 min

January 09, 2026

Financial Express Hyderabad

Sensex slumps 1,600 pts in 4 days on trade jitters

THE STOCK MARKETS started 2026 on a negative note—the third time in the past four years—with both the Sensex and the Nifty falling over 1% in the first eight days of the year.

time to read

1 min

January 09, 2026

Financial Express Hyderabad

Flexicap plans trim mid-cap holdings

THE ALLOCATION OF assets under management (AUM) of flexicap schemes towards mid-cap stocks has fallen from around 16-17% in the past three years to 14% as of November-end, ACE MF data show.

time to read

1 mins

January 09, 2026

Listen

Translate

Share

-
+

Change font size