Try GOLD - Free
Big FMCG firms...
Financial Express Bengaluru
|August 11, 2025
With direct-to-consumer (D2C) brands, the strategy has been to acquire some of these labels as companies.
-
ONE SUCH NEW-age brand that younger consumers are going after is Zoff Foods, which is into spices and competes with Nestle's Maggi masala portfolio. Co-founder Akash Agrawal said that the startup is set to touch ₹200 crore by FY26-end in four years, thanks to the rise of quick commerce.
“It is unimaginable how small and new brands have grown over the last few years due to quick commerce. We began in 2018 as an offline brand.
“We pivoted in 2021 to an online brand following the Covid-19 pandemic. Since then the response has been phenomenal. We now find offline retailers open to stocking our products without a hitch,” he said.
This story is from the August 11, 2025 edition of Financial Express Bengaluru.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Financial Express Bengaluru
Financial Express Bengaluru
Adviser to French prez calls on Modi
PRIME MINISTER NARENDRA Modi on Tuesday met Emmanuel Bonne, the diplomatic adviser to French President Emmanuel Macron, who is expected to visit India soon.
1 min
January 14, 2026
Financial Express Bengaluru
Consumer firms pitch for growth continuity
FIRMS HOPE FOR CONTINUED POLICY PUSH FOR CONSUMPTION REVIVAL
2 mins
January 14, 2026
Financial Express Bengaluru
Split SC verdict on prior nod in anti-graft law
Two-judge bench refers matter to CJI
2 mins
January 14, 2026
Financial Express Bengaluru
In Haryana, songs extolling ‘gun culture’ face the music
SIXTY-SEVEN SONGS PROMOTING “gang lifestyle” and glorifying weapons and violence have been removed from digital platforms, the Haryana Police said in a statement on Tuesday.
1 min
January 14, 2026
Financial Express Bengaluru
Operation Sindoor ongoing: Army chief
• We were ready to launch ground ops: Gen Dwivedi
2 mins
January 14, 2026
Financial Express Bengaluru
Small rooms, big wins
LAST MONTH, A large enterprise buying decision didn’t begin in a boardroom or through a brand pitch.
2 mins
January 14, 2026
Financial Express Bengaluru
RedTape stake sale on the table
Blackstone, KKR among suitors
1 min
January 14, 2026
Financial Express Bengaluru
Govt to allocate final 10 GWh capacity under PLI scheme
IN A FRESH push to strengthen the domestic battery storage ecosystem, the Centre has initiated the process to operationalise the remaining 10 GWh capacity under the Production-Linked Incentive (PLI) scheme for Advanced Chemistry Cell (ACC) Battery Storage.
1 mins
January 14, 2026
Financial Express Bengaluru
FICCI moots mega electronics park
AS PREPARATIONS GATHER pace for the upcoming Union Budget, industry body FICCI has urged the government to establish a mega electronics industrial park, with self-reliance placed at the centre of such an initiative.
1 min
January 14, 2026
Financial Express Bengaluru
AI-linked hiring may jump 32% in 2026
INDIA’S JOB MARKET ended 2025 on a strong footing as AI powered a broad-based hiring revival across sectors and cities.
1 min
January 14, 2026
Listen
Translate
Change font size