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Daily Star
|August 16, 2023
TOY CRAZE TO DE-STRESS
SALES of a “stress-busting” cuddly toy have soared this year.
So-called “kidults” are driving sales of Squishmallows – said to provide respite from the stresses of modern life.
Web searches for the toys have surged by nearly 9,000%, while sales have increased by 53% this year, Ryman said.
This story is from the August 16, 2023 edition of Daily Star.
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