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Softlogic and India's ATUL Auto to introduce new range of commercial vehicles in SL
Daily FT
|August 05, 2025
DIVERSIFIED conglomerate Softlogic Holdings PLC said it has entered into a strategic partnership with ATUL Auto Limited, India's fastest-growing three-wheeler manufacturer, to introduce a new range of commercial vehicles to the Sri Lankan market.
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ATUL Auto, a brand with over 60 years of experience and presence in more than 24 countries, is renowned for manufacturing durable, fuel-efficient, and easy-to-maintain three-wheelers designed to meet diverse transport needs. Through this partnership, Softlogic will launch three key models tailored to local market demands: the Atul RIK, a petrol-powered, stylish and economical passenger vehicle; the Atul GEM Paxx, a diesel-driven, spacious model suited for commercial transport; and the Atul GEM Cargo, a robust high-load cargo variant built to serve delivery, agriculture, and logistics applications.
This story is from the August 05, 2025 edition of Daily FT.
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