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Daily Express
|October 29, 2025
GETTING its glow on never stops for pumpkin supremo and Waitrose partner DGM Growers as Halloween hungry customers drive ballooning demand and extend the decorating season.
The specialist veg group will be delivering more than 100,000 prime specimens to the supermarket chain this year.
The majority comprise edible large and medium carving pumpkins, but a fanbase is growing for the smaller Ghost variety too. Prized for its pale skin this creates eerie eye-catching displays.
"Halloween continues to grow in popularity and online searches on waitrose.com are up 32% this year," says fresh produce and horticulture buying manager Russell Crowe.
This story is from the October 29, 2025 edition of Daily Express.
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