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Building a resilient and motivated workforce: HR best practices for small businesses

Cape Times

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July 17, 2025

IN A GROWING business, your people are your greatest strength, but they can also be your biggest vulnerability if not managed properly. While more established companies have dedicated human resources (HR) departments, small and medium enterprises (SMEs) often don’t have the same resources, which can lead to reactive decisions, high staff turnover and inconsistent performance.

- JEREMY LANG

Fortunately, building a resilient and motivated workforce doesn't require a big budget. It requires intention, consistency and a willingness to invest in your people in ways that make sense for the scale and culture of your business. Here are five best practices for small business owners looking to build a strong, stable and engaged team.

Start with clarity and consistency

One of the biggest mistakes small business owners make is hiring people without clear roles or expectations. This often leads to confusion and frustration, both for employees and business owners.

Every team member should have a clear job description, defined deliverables, and a structured onboarding process. Don’t assume people will just “figure it out”. Structure creates accountability and helps everyone work toward the same goals. Consistency also matters in how you apply rules. If you enforce punctuality for some and not others, or change expectations frequently without communication, you undermine trust across the business.

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