Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
Hotels target Thai guests as foreign tourism slumps
Bangkok Post
|June 12, 2025
Despite the Thai tourism sector facing a hiccup, Koko Global Hospitality (Thailand) Co Ltd (KGH), a local hospitality management firm and operator of the hotel chain Kokotel, sees an opportunity with domestic travellers as it looks to expand its portfolio.
Rei Matsuda, founder and chief executive of KGH, said the market environment is quieter than expected during the low season.
He said he hopes the sector will recover at year-end when the high season returns.
From Jan 1 to June 8, Thailand welcomed more than 15 million foreign visitors, a 2.87% drop year-on-year, with Malaysia crowned the top source market, and China dropping to No.2, according to the Economic Tourism and Sports Division of the Tourism and Sports Ministry.
Chinese visitors account for roughly 15% of hotel guests, and the company has identified visitors from India and the Middle East as growing markets, said Mr Matsuda.
However, KGH does not rely on any particular nationality, he said.
This story is from the June 12, 2025 edition of Bangkok Post.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Bangkok Post
Bangkok Post
Taking a turn for the better?
Despite the latest popularity survey by the National Institute of Development Administration (Nida) Poll showing voter uncertainty, the tide may be turning in
3 mins
December 20, 2025
Bangkok Post
Judge 'guilty' of obstructing arrest
Dugan 'helped' migrant evade ICE
2 mins
December 20, 2025
Bangkok Post
Alonso dreams of white Xmas
Under-fire Real Madrid coach Xabi Alonso will be hoping to remain in charge of Los Blancos over the Christmas break but must first oversee a Liga victory against Sevilla to sate the club's hierarchy.
1 mins
December 20, 2025
Bangkok Post
Briton who fought for Ukraine gets 13 years
A British man who fought for Ukraine against the Russian army has been sentenced to 13 years in a maximum security prison camp after being convicted of being a paid mercenary, Russian prosecutors said on Thursday.
1 mins
December 20, 2025
Bangkok Post
Agricultural economy to grow despite headwinds
The country's agricultural economy is expected to see slightly slower but still robust growth of 2-3% next year as landowners and farmers have secured more water resources and benefit from higher demand in the global market, as well as accelerated domestic economic growth.
1 min
December 20, 2025
Bangkok Post
Thai forces press on at Hill 350
Cambodian artillery fire kills two soldiers
2 mins
December 20, 2025
Bangkok Post
Interest rate cut and slower inflation offer Britons a break
The British economy ended the year with a moment of respite.
3 mins
December 20, 2025
Bangkok Post
City eye another Etihad stroll
Injury-hit Arsenal face pressure, Toffees
1 min
December 20, 2025
Bangkok Post
Beijing not taking sides in border row
China has reiterated that its longstanding defence cooperation, including arms sales to both Cambodia and Thailand, fully complies with international law and bears no relation to the countries' ongoing border clashes.
1 min
December 20, 2025
Bangkok Post
Juve host Roma knowing loss could end title dreams
Juventus have another chance to drag themselves back into the Serie A title discussion today when rivals Roma come to Turin with the other main contenders in Riyadh for the Italian Super Cup.
2 mins
December 20, 2025
Listen
Translate
Change font size