Demographics fuel BLA's growth drive

Bangkok Life Assurance (BLA) expects Thailand's life insurance industry to maintain its growth momentum this year, supported by demographic tailwinds and regulatory flexibility, as the company prepares to increase its exposure to Thai equities and roll out a new long-term care product targeting age-related diseases.

- NUNTAWUN POLKUAMDEE

Mr Chone says life insurance is a sector with a clear long-term future, particularly as Thailand transitions further into an aged society.

President and chief executive Chone Sophonpanich said 2025 marked a strong recovery for BLA, with net profit rising 50% year-on-year to 6.97 billion baht, driven by improved underwriting performance and stronger investment income.

Fourth-quarter net profit surged 92% to 1.47 billion baht. First-year premiums for the full year grew by 15% to 8.11 billion baht, supported by balanced expansion across bancassurance, agency and other distribution channels.

Total assets tallied 316 billion baht at year-end, with investment assets accounting for 98% of the portfolio and an investment-to-insurance liability ratio of 120%, underscoring the company's capital strength.