HARMONY OF THOUGHT AND WORD AND DEED

Rado's partnership with Korean superstar Ji Chang-wook meets all the requirements of brand ambassadorship: glitz, glamour and congruity.

- WORDS SUFFIAN HAKIM PHOTOS RADO

THE ESSENCE OF RADO is captured in the phrase: Master of Materials.

Yet, just as crucial to its identity is a dedication to clean, futuristic design, perfectly exemplified by the minimalist geometry of the True Square collection, which is commanding attention now after being spotted on the wrist of Korean actor Ji Chang-wook.

When this Swiss pioneer aligned itself with the Korean sensation, the resulting partnership exemplifies modern elegance and compelling transparency. Known for roles that require both vulnerability and strength, Ji's work peels back layers to reveal the complex emotional mechanism beneath the surface—a philosophy that resonates with the transparent design of the watch he now represents. The new Rado True Square Open Heart X Ji Chang-wook Limited Edition celebrates this connection, allowing a clear view into the heart of both the timepiece and the star who wears it.

Ji has had an impressive acting career, showcasing a dramatic range that spans from historical epics to intense modern thrillers. He broke out thanks to his role in the 2013 historical drama Empress Ki. His complex portrayal of the Yuan Dynasty Emperor Toghon Temür earned him significant critical acclaim and cemented his status as a leading man. However, it was the 2014-2015 action-romance series