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FUTURISTIC INNOVATION, TRENDS IN BROADCAST & ENTERTAINMENT
Digital Studio
|March 2023
The future of broadcast and entertainment will be manifested by the new age buzzword of metaverse, web 3, new immersive content showcase, AR and VR. Apart from this the other core technologies like virtualisation, remote production, cloud will continue to usher in new transformations.
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The way the broadcast media and entertainment technology industry has seen the intersection of technology of companies in telecommunications, OTT, and Media space have acted as catalysyt leading to innovation. The new mantra is building revenue streams, lowering costs, and realizing a sustainable business. The consumer and business segments need new dynamics, research, analysis, and innovation to realise the new goals.
The streaming industry is seen a quantum jump in subscription and by 2026, 3,930.3M users are expected to be hooked onto OTT Video. The new OTT application development services, includes on-demand and internet advertising are the new monetising opportunities and generators. The rapid rise in streaming devices and platforms has placed producers and distributors to look out for a technological handholding to meet the demand of high revenue, increased user acquisition, standardized OTT monetization, and reduced churn rate.
5G DRIVING TRANSFORMATION
The 5G bandwagon will result in 1.2 B connections by 2025. The new and futuristic game changers will be developing new growth plays in 5G, IoT, Cloud, gaming, SportsTech, e-Sports, and evolved wireless networks of the future is crucial in delivering an immersive experience to the consumer.
This story is from the March 2023 edition of Digital Studio.
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