USB logos finally make sense, thanks to a redesign

For years it’s been obvious this change was needed.

- MARK HACHMAN

For years, USB technologies have been an alphabet soup of terminology—when really all consumers care about is how fast the USB connection is. But now, finally, a new USB logo scheme solves this problem.

The USB Implementors Forum recently unveiled new logos for laptop ports, chargers, and cables that actually try to communicate what each one does. It’s a far cry from the nightmare naming scheme (fave. co/3rTPgqf) that the USB-IF implemented in 2009. It’s worth noting that the names of specifications apparently haven’t changed, but the logos have, and that’s all that matters.