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This year's WWDC keynote will be must-see Apple TV

Macworld

|

June 2025

When Tim Cook greets the in-person crowd and fires up the keynote video, what exactly are we going to see, and how's it going to play?

- BY DAN MOREN

This year's WWDC keynote will be must-see Apple TV

This year's Worldwide Developers Conference, which will take place June 9 to 13, promises to be quite the event.

That's in no small part because Apple's found itself in an unusual position this year: The company has already copped to the fact that some of the most impressive features from last year's WWDC keynote—Siri's ability to use personal context and take action in various apps—will not arrive on time (fave.co/42LmCd1), and we don't know exactly when they might ship, if ever.

So, at this year's WWDC when Tim Cook greets the in-person crowd and fires up the keynote video, what exactly are we going to see, and how's it going to play?

NO FEATURE LEFT BEHIND

Back in 2012, Apple made a bold move and replaced Google Maps as the provider of its built-in mapping software with a homegrown solution in iOS 6. That was, to put it politely, a debacle (fave.co/42CBgVj): For millions of users, the Apple map app went from robust to untrustworthy overnight, and the company (rightfully) earned itself a black eye. The situation was so bad, in fact, that Tim Cook, only a year into his tenure as CEO, took to Apple’s website with an apology (fave.co/4cJvFj8), writing, “We will keep working non-stop until Maps lives up to the same incredibly high standard.”

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