UN hails Riyadh's transformation
Trav Talk Middle East
|December 2025
Natalia Bayona, Executive Director, UN Tourism, in an interview with TRAUTALK, praises Riyadh's rapid transformation, emphasising the city's dynamic youth, strong innovation ecosystem, and fast-growing tourism sector driven by Vision 2030. She also highlights the milestone appointment of the organisation's first woman and youngest Secretary-General.
Natalia Bayona, Executive Director, UN Tourism, lauded Riyadh as a vibrant and fast-evolving city that reflects the essence of Saudi Arabia's tourism transformation. Highlighting the Riyadh's transformation since her first visit to the Kingdom, Bayona said, “Today, Riyadh stands as a hub where youth are empowered through startups, accelerators, and innovation-driven initiatives.” She expressed admiration for Riyadh Boulevard and the diversity showcased throu
This story is from the December 2025 edition of Trav Talk Middle East.
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