Go Unlimited with Magzter GOLD
Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just
Try GOLD - Free
A LEAP INTO THE FUTURE OF STOCK BROKING
Outlook Money
|July 2024
BlinkX’s Managing Director, Gagan Singla, discusses the company’s mission to redefine financial services in India through innovation and reliability. In an exclusive interview with Outlook Money, Gagan, an IIT & IIM, alumnus, elaborates on BlinkX’s ambitious plans to launch India’s first zero-glitch trading app and outlines the strategic approach aimed at revolutionising the financial services industry.
-
How does BlinkX differentiate itself from other low-cost brokerage firms?
At BlinkX, we believe value goes beyond pricing. We are dedicated to transforming customer experience in our fast-evolving industry. Our vision is to establish BlinkX as the India’s premier glitch-free trading app for diverse customers. Our strategy includes robust infrastructure, rigorous testing, proactive glitch management, and continuous innovation.
In collaboration with Google Cloud, we’ve introduced the “Clientech” framework focusing on Servicing, Pricing, Algorithms, and Research (S.P.A.R.) for ongoing innovation. This partnership enhances our digital customer experience through advanced data insights.
Our platform is adaptive, catering to various investment styles with a highly personalised approach. BlinkX Gen-AI Lab develops proprietary AI models, including BlinkX Insights powered by GPT-powered search engine for financial data.
Our commitment to regulatory compliance, backed by 50 years of excellence at JM Financial, ensures institutional-grade service for retail clients. We prioritise customer satisfaction with initiatives like our “No Question Asked Refund Initiative” for unused subscriptions.
In recent years, many low-cost stock broking companies have emerged. How challenging is it to onboard new investors in this competitive landscape?
The current market presents significant growth opportunities for new customer acquisitions. Despite the momentum, innovation in value propositions remains crucial as market penetration is low, leaving ample room for growth.
According to a SEBI report, majority of investors lose money, leading to dormant accounts.
This story is from the July 2024 edition of Outlook Money.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Outlook Money
Outlook Money
Can AI Help You Navigate The ITR Filing Maze?
AI is streamlining the tax filing process, providing personalised recommendations and automated document classification, but it has its limitations. Too much reliance can lead to errors and even legal hassles
6 mins
September 2025
Outlook Money
What Gen Z Should Ask Before Using AI
Gen Z is exploring AI tools, reels and other material alongside traditional advisors and textbooks, but they need to take an informed approach
4 mins
September 2025
Outlook Money
Prompt Away AI Biases, Black Boxes
Relying on AI for inputs on your investing decisions may not be in your best interest, as chatbots typically tend to give response that are likely to be overly flattering and agreeable, and align with your existing biases
5 mins
September 2025
Outlook Money
Can Your Home Be Coded To Perfection?
AI is helping homebuyers navigate the process with the help of 3D models and virtual tours, but the human element in design, aesthetics, negotiation and decision-making remains paramount
5 mins
September 2025
Outlook Money
Is The Future Of Insurance Al-Driven?
The insurance industry has adopted AI in a big way and is relying on it for several backend processes from underwriting to claims processing. However, data privacy and biased recommendations remain a concern
4 mins
September 2025
Outlook Money
Trust N.R. Narayana Murthy? First Check If It's An AI Video
One of the dangers of AI is the advent of convincing deepfakes generated by morphing images, voice notes and videos that can hoodwink you into erroneously revealing financial details or making payment to scamsters
5 mins
September 2025
Outlook Money
What Is Generative AI?
Generative AI is a subset of AI that creates new content, such as text, images, audio, or videos. Unlike traditional AI, Gen AI mimics human intelligence to analyse data, identify patterns, and create new content. It is called generative because of its ability to “generate” human-like responses to prompts. On the other hand, traditional AI, focuses on automation.
2 mins
September 2025
Outlook Money
AI In Banking: From Tokens To Talkbots
After the big wave of digitalisation, banks are entering the age of Al, which is making banking not just convenient, but smart. With strong guardrails in place, the industry is ready for its next big technological leap
5 mins
September 2025
Outlook Money
'Investment Doesn't Always Need Extra Money. It's About Where You Deploy It'
KAILASH KULKARNI, CEO, HSBC AMC, in a conversation with Kundan Kishore, shares what he did with his first pay cheque, how his career changed his relationship with money and how he later realised that starting to save early can set you up for life. His advice to new professionals is to enjoy their first salary, but also start saving—however small the amount—and remain consistent with it.
4 mins
September 2025
Outlook Money
For Fund Managers, AI Help Is At Hand
Many fund houses are using AI to crunch data, while leaving decision-making with the fund manager. To keep matters safe, Sebi guidelines mandate data confidentiality and compliance, and to keep investors informed
6 mins
September 2025
Listen
Translate
Change font size