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Eco, Ethos, Experience
Outlook Business
|July 2025
Fueled by vision, sustainability, and global partnerships, the Majhi government is transforming Odisha into a model for tourism through institutional reforms and exemplary outreach
Odisha, under the Majhi government, is rapidly evolving into one of India's most sustainable and experience-driven tourism destinations. Spearheaded by Deputy Chief Minister and Tourism Minister Pravati Parida, this transformation aligns seamlessly with India's national agenda on inclusive development, employment generation, and cultural resurgence. At the heart of this vision lies a clear goal — by 2047, Odisha aims to be among Asia's top five eco-cultural tourism hubs, welcoming five crore domestic and seven lakh international tourists annually. The roadmap is bold — anchored in destination development, immersive experiences, and a hospitality sector scaled to 25,000 hotel keys, 15,000 star-category rooms, and 2,000 homestays by 2036.
Vision in Action
This story is from the July 2025 edition of Outlook Business.
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