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THE PATH TO MILLIONS STARTS HERE

Entrepreneur US

|

May - June 2024

A million dollars sounds sexy. But what is it, really? For some, a dream.

- JASON FEIFER

THE PATH TO MILLIONS STARTS HERE

For others, a goal. A million in profit is a form of financial security-or at least the freedom to take some risks. A million in revenue is a marker point where business models are proven and investors start calling. For experienced entrepreneurs, a million dollars might be a unit they now measure in the tens or hundreds. But however many millions you have, it's always a metric of note.

On the following pages, we'll chart many paths to getting there-from founders, investors, fundraisers, and other experts. You'll learn how to build a $1 million business in a weekend, how to earn your first million tax-free, how to ask for a million dollars, and how a number of other entrepreneurs plotted and problem-solved their way there. All of it goes to show that if you haven't made a million yet, it's never out of reach.

IF ONE MILLION DOLLARS IS YOUR GOAL...

How do you make it? And what does it actually get you? The cohosts of the popular podcast

MY FIRST MILLION

(who made many multiples of that themselves) share what they've learned.

Sam Parr and Shaan Puri think in millions. They've both had notable exits for many millions (Parr sold his newsletter company The Hustle to HubSpot, and Puri sold his video streaming company Bebo to Twitch). Together, they cohost the chart-topping podcast My First Million, where they kick around business ideas with successful entrepreneurs.

Both agree: A million dollars sounds sexy, but it's not an end goal. "When you have a million bucks, you're not making tons of investments," Puri says. "You can't just live off it forever, unless you're living a really minimalist life. So you should ask the question, 'At what thresholds do things actually change, versus what are the arbitrary numbers that just sound good?""

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