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QUEEN OF POPS

Canadian Business

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Spring 2024

How Leila Keshavjee turned a craving for healthy snacks into a frozen-treat empire

- Alex Cyr

QUEEN OF POPS

That spring, I decided to take up a new hobby: making my own healthy ice pops. I'd found that grocery stores lacked snack options that were low in sugar and additives, so I gave it a go. I got access to a tiny commercial space near my home in Toronto that belonged to a family member and got to work.

For my first batch, I mixed fresh mango, water, lemon juice and organic cane sugar into a base that I then froze to make 50 ice pops. I'm a South Asian Canadian, so fresh fruit was a staple snack at home growing up-we always had some in the fridge.

The ice pops turned out impressively tasty, so I decided to try selling them at a local farmers' market. Seeing people enjoy the treats brought me so much joy that I bought more equipment on Kijiji, started lugging cooler boxes filled with my ice pops to more farmers' markets and incorporated under the name Happy Pops.

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