Try GOLD - Free
It Must Be an All-Pervasive Effort
Businessworld India
|February 11, 2023
We seem to forget that the making of each garment - even a handkerchief - leaves a carbon footprint that hurts the environment. Of course, items like denim jeans cause infinitely greater damage. It is the same story in the case of other personal possessions like shoes, handbags, watches etc.
SUSTAINABILITY has indeed become a buzzword and, happily, a lot of people individuals, organisations and even governments are making efforts to mitigate the damage done by climate change. Of course, only time will show how serious, honest and effective the steps being taken are. In many cases it could be mere lip service and for looking good in the eyes of neighbours and peers as well as to comply with regulations.
However, one thing is clear the efforts must be all-pervasive. Everyone must be onboard, and communities must get involved in coordinating individual efforts. Also, everything must be tackled - water, food and energy conservation, waste management, switch over to renewable energy, use of electric vehicles, slowing down on binge shopping just to possess more of everything, resource-friendly and least polluting manufacture, organic farming - the works!
The Clothes We Wear
There are perhaps, a thousand ways in which we can move toward more 'responsible' living. I will divide the pontification over several issues. As the subject involves every facet of our lives and every economic activity, I will try to cover a different area in each article. For this piece allow me to present my views about what is physically closest to us - our attire, the clothes we wear.
This story is from the February 11, 2023 edition of Businessworld India.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM Businessworld India
BW Businessworld
8 GADGETS THAT WHISPER CLASS - AND JUST WORK
Eight impeccably designed gadgets that define modern luxury through effortless performance, proving that true class whispers-it never shouts
3 mins
November 01, 2025
BW Businessworld
A CELEBRATION OF ART
The first week of October saw the Blue City hosting the first edition of the Jodhpur Arts Week
2 mins
November 01, 2025
BW Businessworld
"WE PLAN TO OPEN 10 TO 15 NEW STORES ANNUALLY"
This festive season Decathlon Sports India is offering a curated range of their products in the sports and fitness categories. We caught up with Gaudham Ganesh, Head of Marketing, Decathlon Sports India, to ascertain the shopping behaviour of Decathlon customers. Excerpts:
2 mins
November 01, 2025
BW Businessworld
"30 per cent of our sales come from our digital channels"
We caught up with ADOSH SHARMA, Country Commercial Manager, IKEA to speak about their focus on the Indian market and more
2 mins
November 01, 2025
BW Businessworld
RADO
INNOVATION AND TIMELESS DESIGN
1 min
November 01, 2025
BW Businessworld
Modern twist to a timeless memory
By engaging deeply with our consumers and monitoring online chatter, we can identify emerging trends swiftly and efficiently
3 mins
November 01, 2025
BW Businessworld
THE GUT-BRAIN CONNECTION
A striking fact is that most of our neurotransmitters are produced in the gut. Nearly 80 percent of serotonin, the “calming” hormone that regulates mood, sleep and even gut motility is made in the digestive tract.
2 mins
November 01, 2025
BW Businessworld
"LUXURY IS TO BE ABLE TO CONTROL THE PACE OF YOUR LIFE"
Actor TAAPSEE PANNU champions fearless authenticity as her brand. To her, luxury is to be 'present', to be able to make a choice and be able to control the pace of one's life
4 mins
November 01, 2025
BW Businessworld
THE PROMISE OF LUXURY
The luxury market in India shows promise despite slow growth globally. Investing in building an enduring relationship with a consumer, who is spoiled for choice and has a short attention span, is what will help brands elevate their game.
3 mins
November 01, 2025
BW Businessworld
INSIDE THE 2025 SHOPPING FRENZY
As India steps into the 2025 festive season, online retail is poised for a record-breaking year
4 mins
November 01, 2025
Translate
Change font size
