THE DISCERNING TRAVELLER

What business travellers look for in a hotel on a business trip

- KHURSHEED MISTRY

The business travel market is a segment that refers to people who travel mainly for business reasons. The modern business or corporate traveller segment encapsulates people from different job positions as well as varied age groups. Their demographics differ even though the main purpose of their trip is business; some travel to attend a quick business meeting, while others for three-day corporate conferences or a week-long company retreat.

Not all business travellers have the same agenda or expectations from their trips. For some, it's strictly business with busy schedules and little time to explore the destination, while others try to make the most of corporate travel by either splurging a bit on food and beverage or combining it with pleasure. Some of the more popular categories of travellers are:

BLEISURE TRAVELLERS

Bleisure travel is a seamless amalgamation of business and leisure travel. Before the pandemic, over 60 per cent approximately of business trips included a leisure portion. Usually, bleisure travellers extend the duration of their trip to visit popular tourist attractions and experience the local culture. This trend is once again picking and bleisure travellers want immersive experiences when they visit a destination.

LUXURIOUS BUSINESS TRAVELLERS