Go Unlimited with Magzter GOLD

Go Unlimited with Magzter GOLD

Get unlimited access to 10,000+ magazines, newspapers and Premium stories for just

$149.99
 
$74.99/Year

Try GOLD - Free

"INDIAN PSBs LAG IN TECH, BUSINESS IMPACT MEASUREMENT"

BW Businessworld

|

May 18, 2024

In an exclusive interaction with BW Businessworld’s Rohit Chintapali, Intellect Design Arena Chairman & Managing Director ARUN JAIN criticises Indian PSBs for lacking business impact measurement in their technology adoption, warning of mid-term and long-term consequences

- Rohit Chintapali

"INDIAN PSBs LAG IN TECH, BUSINESS IMPACT MEASUREMENT"

You picked up a Rs 80 crore Indian bank deal recently. How is the business traction currently for Intellect Design in the bank category in India and among public sector banks (PSBs)?

It’s quite positive. Indian banks have been very positive on picking up the high-quality business impact technologies. Five years back, the trend was different, as they were going with a cost-conscious approach. But even now, some of the PSBs are unable to change their mindset in terms of business impact measurement. In fact, they do not have business impact measurement. So, something is wrong in the public sector units, which the Department of Finance has to solve.

It’s interesting that you mention this, as the sector appears to be focused on non-performing asset (NPA) improvements and celebrating it, while simultaneously, traditional banks seem to be misguided in their prioritisation of technology…

MORE STORIES FROM BW Businessworld

BW Businessworld

8 GADGETS THAT WHISPER CLASS - AND JUST WORK

Eight impeccably designed gadgets that define modern luxury through effortless performance, proving that true class whispers-it never shouts

time to read

3 mins

November 01, 2025

BW Businessworld

A CELEBRATION OF ART

The first week of October saw the Blue City hosting the first edition of the Jodhpur Arts Week

time to read

2 mins

November 01, 2025

BW Businessworld

BW Businessworld

"WE PLAN TO OPEN 10 TO 15 NEW STORES ANNUALLY"

This festive season Decathlon Sports India is offering a curated range of their products in the sports and fitness categories. We caught up with Gaudham Ganesh, Head of Marketing, Decathlon Sports India, to ascertain the shopping behaviour of Decathlon customers. Excerpts:

time to read

2 mins

November 01, 2025

BW Businessworld

BW Businessworld

"30 per cent of our sales come from our digital channels"

We caught up with ADOSH SHARMA, Country Commercial Manager, IKEA to speak about their focus on the Indian market and more

time to read

2 mins

November 01, 2025

BW Businessworld

BW Businessworld

RADO

INNOVATION AND TIMELESS DESIGN

time to read

1 min

November 01, 2025

BW Businessworld

BW Businessworld

Modern twist to a timeless memory

By engaging deeply with our consumers and monitoring online chatter, we can identify emerging trends swiftly and efficiently

time to read

3 mins

November 01, 2025

BW Businessworld

BW Businessworld

THE GUT-BRAIN CONNECTION

A striking fact is that most of our neurotransmitters are produced in the gut. Nearly 80 percent of serotonin, the “calming” hormone that regulates mood, sleep and even gut motility is made in the digestive tract.

time to read

2 mins

November 01, 2025

BW Businessworld

BW Businessworld

"LUXURY IS TO BE ABLE TO CONTROL THE PACE OF YOUR LIFE"

Actor TAAPSEE PANNU champions fearless authenticity as her brand. To her, luxury is to be 'present', to be able to make a choice and be able to control the pace of one's life

time to read

4 mins

November 01, 2025

BW Businessworld

BW Businessworld

THE PROMISE OF LUXURY

The luxury market in India shows promise despite slow growth globally. Investing in building an enduring relationship with a consumer, who is spoiled for choice and has a short attention span, is what will help brands elevate their game.

time to read

3 mins

November 01, 2025

BW Businessworld

BW Businessworld

INSIDE THE 2025 SHOPPING FRENZY

As India steps into the 2025 festive season, online retail is poised for a record-breaking year

time to read

4 mins

November 01, 2025

Listen

Translate

Share

-
+

Change font size