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Uttar Pradesh witnesses renovations of pilgrimage sites propelling multi-dimensional growth
BUSINESS ECONOMICS
|December 1 - 31, 2025
Last month, Prime Minister Narendra Modi ceremonially hoisted the saffron flag, the Dharma Dhwaj, atop the Ram Temple in Ayodhya, marking the completion of the temple's construction.
Ayodhya has become the country's most talked-about pilgrimage site following the January 2024 consecration of the Ram Mandir. The city has been averaging more than 1.5 million visitors per month, according to local tourism officials. This put Ayodhya firmly on the global religious tourism map. Earlier this year, the state hosted the Maha Kumbh Mela in Prayagraj, where 660 million attendees from 76 countries gathered to take a dip in the holy Triveni Sangam river and participate in the celebrations. The event generated an estimated ₹3 lakh crore ($36 billion) in transactions, while some sources predict it could be as high as ₹3 lakh crore. The Uttar Pradesh government is estimated to have earned over ₹54,000 crore in revenue from the event, boosting the state's GDP.
Uttar Pradesh has always been a central stage for the spiritual narratives of India. It is home to countless ancient temples, ghats, monasteries, and historical monuments linked not just to Hinduism, but Buddhism, Jainism, and Islam as well. Despite being home to dozens of the most iconic temples resplendent with spiritual and architectural history, for decades, they went unattended. The Yogi Adityanath government's ambitious plan aims to resurrect these sites and transform them into cultural centres for pilgrims and tourists.
This story is from the December 1 - 31, 2025 edition of BUSINESS ECONOMICS.
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