Facebook Pixel Aesthetic appeal | Auto Today - automotive - Read this story on Magzter.com

Try GOLD - Free

Aesthetic appeal

Auto Today

|

September 2023

The XC40 Recharge impressed us with its performance and practicality and now, sharing the same underpinnings, comes the C40 Recharge with a sports coupe look

- Abhik Das

Aesthetic appeal

Manufacturers of all-electric vehicles face a challenge of wooing in customers with the same sense of thrill and enjoyment that internal combustion engines provide. The mechanical noises, the way engines rev, their varied characters and not to forget, their exhaust notes, all add up to make for an experience that can't be matched by the silence of EVs. The latter's dominance now seems imminent so these manufacturers have had to find new inspirations to make their new products stand out. Volvo seems to have found their strongpoint in design and the new C40 Recharge is an example of just that.

The design is what immediately draws attention with the sloping roofline and twin aero-optimised spoilers at the back. Just these features alone make the C40's design work wonders for a prospective EV buyer. The front remains the same as the XC40 Recharge and that's a good thing considering that it's an already good-looking car. The bulge on the bonnet, the adaptive LED headlamps and the closed grille are identical to the XC40 Recharge. The side profile reveals new 19-inch aero wheels which are mostly closed except for five slats for brake ventilation. The rear tail lamps integrating Volvo's signature DRL shape is cohesive with the rear design and the C40's overall exterior look is decidedly sporty.

MORE STORIES FROM Auto Today

Auto Today

Auto Today

BMW X3 30

Is the jump from X3 20 to X3 30 just about numbers, or does it actually change the experience behind the wheel? We hit the open road looking for answers

time to read

3 mins

February 2026

Auto Today

Auto Today

KIA CARENS CLAVIS

After several weeks of living with the Kia Carens Clavis HTX+ 1.5 TGDi 6MT, the Turbo Dad experiment draws to a close with a conclusion that feels equal parts smug satisfaction and quiet relief.

time to read

1 mins

February 2026

Auto Today

Auto Today

HONDA SHINE 100 DX

In a world chasing features and flashy tech, does the Honda Shine 100 DX prove that refinement, reliability and everyday comfort still matter more to the Indian commuter than anything else?

time to read

4 mins

February 2026

Auto Today

Auto Today

CHETAK GETS A LITE-R VARIANT FOR THE CITY

BAJAU AUTO HAS added a fresh, city-focused twist to its electric lineup with the launch of the Chetak C25, priced at Rs 91,399 (ex-showroom).

time to read

1 min

February 2026

Auto Today

Auto Today

CHETAK C25

Is the Chetak C25 the sensible electric scooter India needs, or does playing it safe leave it overshadowed by cheaper, faster and more feature-rich rivals?

time to read

4 mins

February 2026

Auto Today

Auto Today

Mercedes-AMG CLE chilling in Sweden

MERCEDES-AMG HAS BEGUN winter testing of a new two-door coupe based on the CLE, and all signs point to a serious V8-powered machine.

time to read

1 min

February 2026

Auto Today

Auto Today

TATA PUNCH.ev

There's something inherently charming about small cars that punch above their weight.

time to read

1 min

February 2026

Auto Today

Auto Today

EVOLUTION OF LUXURY: S-CLASS FACELIFT UNVEILED

MERCEDES-BENZ HAS unveiled the facelifted S-Class, a comprehensive mid-cycle update.

time to read

1 min

February 2026

Auto Today

Auto Today

Mahindra introduces tricolour-themed tractors

MAHINDRA TRACTORS HAS introduced a tricolour-themed limited edition of the Yuvo Tech+ 585 DI 4WD to mark Republic Day.

time to read

1 min

February 2026

Auto Today

Auto Today

VOLKSWAGEN TAYRON R-LINE

While it's never going to be a volume driver the way the Japanese do it, the Tayron R-Line enters the market with the possibility of being the steal wealth SUV of choice for the distinguished buyer

time to read

4 mins

February 2026

Translate

Share

-
+

Change font size