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It's time to find our voice

Horse & Hound

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November 06, 2025

Anna Ross says it's time for equestrian sport to champion its heroes

It's time to find our voice

SOCIAL media was on fire last week when fellow H&H columnist Pammy Hutton suggested that someone like Jeremy Clarkson should be recruited to do for the equestrian community what he's done for farming.

While Clarkson has highlighted the complex realities of British agriculture and rallied consumers behind our farmers, I can't help but feel his pale, male and stale persona isn't quite what we need if we're to move beyond equestrian sport's lingering image of elitism.

Far more my vibe was Snoop Dogg - whose comparison of piaffe and passage to the Crip walk was comedy gold. He even turned up to the Paris Olympics resplendent in full equestrian competition attire, complimenting horses on their “corn braids”.

Who'd have thought the man behind Drop It Like It's Hot would become the unexpected saviour of positive equestrian press coverage at the Paris Olympics?

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