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Why Is Apple So Valuable?

PCQuest

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June 2021

While there are a handful of companies that have touched a market capitalization of $1 trillion, Apple was the first to touch $2 trillion. So what is it about Apple that makes it so valuable?

- Sunil Rajguru

Why Is Apple So Valuable?

The iPhone continues to be the biggest brand ambassador. Owning it is the ultimate status symbol whether you are a commoner or a millionaire. It was released by Steve Jobs in 2007 and after all this time its charm remains undiminished. It’s worth has been equated to a human kidney in running jokes and memes.

Here’s an interesting observation. In terms of market share, the Mac never beat Windows and was usually way behind. That’s both in the laptop era and the desktop era. In terms of global market share, the Android beats the iPhone OS. The MP3 player era, which Apple totally dominated, is gone. Interestingly Amazon makes more money than Apple but is still valued at about half its amount. What gives?

The reasons for that are many...

The sheer ubiquitousness of Apple:

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