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TOD'S Shoeker
Golf Asia
|July 2019
Breaking The Boundary Between Work and Weekends
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The driving shoes of the 1950s inspired TOD’S popular Gommino. The idea was that people needed a well-made shoe that was as beautiful as it was comfortable, to be worn for casual, refined and professional settings alike. That concept eventually evolved into the iconic moccasin driving shoe with its trademark 133 rubber pebbles.
And it seems that same original concept is driving the No-Code shoe project, as TOD’S chose the Korean city of Seoul to launch TOD’S No_Code project in Asia, and for the worldwide debut of the No_Code Shoeker #03 created by Korean designer Yong Bae Seok.
The special occasion was marked by hosting an exclusive cocktail session with Korean celebrities Lee Dong-Wook, Ju Jihoon, Jung Yun-ho, Jisoo, Jung Eun-Chae, Taiwanese actor Jasper Liu, Japanese actor Ryohei Otani and Chinese Singer Ayunga in attendence.
This story is from the July 2019 edition of Golf Asia.
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