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THE BUZZ AT SHORT'S BREWING
Traverse, Northern Michigan's Magazine
|January 2021
Joe Short, founder of Short’s Brewing Company in Bellaire, fills us in on the Northern Michigan beer scene and what’s coming up next for Short’s, including new releases from sister company Superfluid Supply Co. and brands like Starcut Ciders and Beaches Hard Seltzer.
How would you describe the current state of the craft beer industry in Northern Michigan?
The current state of Michigan beer is robust! There is great camaraderie among the state’s breweries, small and large alike. I do feel we are reaching the saturation point for sure. I would say that’s more so for packaging microbreweries than it is for brewpubs. Every town needs a brewpub or two ... or three ...
How has COVID-19 impacted operations?
This story is from the January 2021 edition of Traverse, Northern Michigan's Magazine.
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