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Innately Indian And Modishly Modern

Elle Decor India

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August - September 2021

Sona Reddy brings to life an ethereal old world charm for Anushree Reddy’s flagship store in Hyderabad

- Shriti Das

Innately Indian And Modishly Modern

Drawing from the city of Nizams, Sona Reddy brings to life heritage, craftsmanship and history in the palatial space that sprawls across 3,525 sq ft for Anushree Reddy’s flagship store in Hyderabad. Encompassing four floors with a view of Kasu Brahmananda Reddy Park on each level, this is the third and the largest store that Reddy has designed for the label. Located in Banjara Hills, Hyderabad, the fashion designer always aspired for a standalone store with abundant outdoor landscapes.

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