Try GOLD - Free
Women Who Are Redefining India's Visual Topography
VOGUE India
|December 2022
A fresh crop of female image-makers has successfully cut through the male-dominated cliques that have so far governed the Indian photography landscape. SHRIYA ZAMINDAR spotlights the new vanguard of women redefining India's visual topography
-
APARNA AJI
As the art director of UK-based publication Wonderland, Aji’s images are heavily influenced by domestic life in India. Visuals cleverly packaged with a satirical undertone which she calls carefully constructed puns” abound in her portfolio. The Thiruvananthapuram-born photographer toys with concepts and disrupts preconceived notions of Indianness by bringing into the frame an authentic depiction of everyday life through social commentary.

‘The Central Saint Martins graduate describes her introduction to photography as a happy coincidence that manifested while fiddling with the camera as she took photos of her family around the house. It was the spark that encouraged her to experiment with images as a medium that questions the portrayal of South Asian culture. I’ve rarely come across pictorial representations that capture the essence of South Asian identities in an honest, non-exoticised light. It’s not always obvious to the eye, but it brings about a strange feeling, as if you're part of a case study in a faraway land,” she confesses.

‘There’s an intentionality to the way Aji’s pictures turn out; they’re a far cry from a romanticised representation of the local landscape. Instead, she attempts to quash antiquated notions of Indian cultural identity through seemingly unflattering aesthetics. Through my work, I like probing traditional ideas of errors and inaccuracies that separate the aesthetically good from its bad counterparts. I see it as my way of taunting photography’s colonial legacy and unselling the exoticised perspectives I had internalised as a child.”
This story is from the December 2022 edition of VOGUE India.
Subscribe to Magzter GOLD to access thousands of curated premium stories, and 10,000+ magazines and newspapers.
Already a subscriber? Sign In
MORE STORIES FROM VOGUE India
VOGUE India
Knit pick
The reliable knit is the MVP this winterarriving in all colours and proportions to meet the season's ever-changing demands.
1 min
November - December 2025
VOGUE India
Going off script
Despite a successful acting debut at 18, Maitreyi Ramakrishnan is taking time to develop unusual hobbies, marvelling at the life she gets to live and learning that resting on her laurels is actually pretty rewarding.
7 mins
November - December 2025
VOGUE India
Three to tango
Mahaneela ChoudhuryReid, Kajal Patel and Fáiz Akindojuromi have managed to infiltrate the all-boys club of creative directors. And they're determined to leave the door open for others like them.
6 mins
November - December 2025
VOGUE India
SUM OF ITS PARTS
Indians have been acing mathematics for centuries; just look at what we wear.
3 mins
November - December 2025
VOGUE India
East meets West
What happens when you take Indian maximalism and put it on a minimalist? THEA MULCHANDANI wears a little too much jewellery to find out.
4 mins
November - December 2025
VOGUE India
The lost city
Once, Bollywood sold us a version of Mumbai that was crammed with people but also with dreams and hopes. Today, amid construction and unemployment, that promise has begun to feel hollow.
4 mins
November - December 2025
VOGUE India
Work hard, play soft
Ahead of Cos's India debut, SADAF SHAIKH got an early look at the brand's autumn/winter 2025 collection during New York Fashion Week and realised there's something invitingly collaborative about its urban minimalism.
2 mins
November - December 2025
VOGUE India
Florals for all seasons
Florist to the stars, Sunny Chadha and Seema Bansal Chadha's luxury bloom house Venus et Fleur crafts hydrangeas, sunflowers and gardenias into wilt-proof arrangements.
3 mins
November - December 2025
VOGUE India
Being Jonita Gandhi
For the 35-year-old performer, the stage is as demanding as the gym. She talks endurance, mental wellness and why gratitude and deadlifts both matter.
4 mins
November - December 2025
VOGUE India
Field trip
From Grasse to Madurai, jasmine carries stories of fragility and endurance.
4 mins
November - December 2025
Translate
Change font size

